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Cashmere

Shy bladders get a little help in the bathroom.

The Challenge

In a category with few functional differences between brands, Cashmere was always looking for ways to show that it “got” women better than any other. This digital and experiential installation live streamed music into women’s bathroom stalls, and gave women suffering from shy bladder a little “sound cover” which allowed them to go when they needed to.   

The Results

Shy bladders get a little help in the bathroom.

100K+
page views
1,000+
relieved bladders
100+
relieved employers
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could your brand use a little unignorable?

We work with many of Canada's bravest and the most ambitious marketers. If that sounds like you, we should definitely have a coffee together.